Our values are there to remind us of who we are, and who we want to be. They help steer everything we do, from our approach to work, to how we speak to people. They are what unites us as humans:
Our work is all the better for being driven by a higher purpose. We always try to do a little good through our work; whether that’s creating sustainable packaging or working on a brand that helps people in some way. Giving back should be a given.
Empathy is vital in our work. Our ability to understand another’s point of view and unique experience in life is what enables us to create compelling communication that connects with people in a meaningful way.
We’re creating the future, so always think about the impact of our work beyond today. This means making sure it has a lasting legacy, as well as ensuring it doesn’t date over timeor have a negative impact on our environment.
Being genuine people is key to our success and ability to find joy in our work. We speak like real people rather than hiding behind a corporate veneer, and aren’t afraid to express feelings when the time is right.
We’re stronger together. Working with a bunch of trusted and talented collaborators is an important part of how we do things. We recognise what each person brings to our collective whole and celebrate their unique flavour.
We do what feels right, rather than what we think we should. Design can be faddish, but we think it’s better to use common sense and intellect rather than influence. Intuition is important to us, so we encourage one another to tap into our own rather than following the crowd.
Harry Carr Ellison
Wendy Wlison Bett